Underwaterpistol
A Soho agency built around Shopify Plus, with a dedicated migration service and deep experience integrating Shopify with the rest of a brand’s stack.
At a glance
- Headquarters
- London, United Kingdom
- Shopify partner tier
- Shopify Platinum Partner
- Team size
- 11 to 50
Services
- Shopify Plus
- Development
- Design
- Migration
- Marketing
- CRO
Our take
Underwaterpistol has been a Shopify partner since 2012. Alongside builds and a dedicated Plus migration service, it lists B2B, international expansion, and systems integration work, plus CRO, SEO, subscriptions, and loyalty.
Its case studies, including Ooni, point to established direct to consumer brands with complex integration needs rather than first stores.
Shopify stores they have worked on
Featured on
Details last checked October 2026. How we choose agencies
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